Refund & Cancellation Policy

Operator / imprint. This policy is published by Semly Pro, a sole proprietorship (eenmanszaak) established in the Netherlands, registered with the KvK (Dutch Chamber of Commerce) under number 99448351, VAT ID NL005387029B31, registered address Hawaiiweg 41, 1339 NW Almere, Netherlands (trading as “SemlyPro”, “we”, “us”, “our”). SemlyPro currently operates through this sole proprietorship; its sole proprietor is Surya Pillai. SemlyPro intends to incorporate a private limited company (Semly Pro B.V.). Upon incorporation, Semly Pro B.V. will assume this policy, and references to “SemlyPro” will be read as references to Semly Pro B.V.

Location: semlypro.com/refunds

1. What this policy covers — and what it does not

This policy explains, in plain language:

• how to cancel your SemlyPro subscription and what happens when you do;
• how automatic renewal and price changes work;
• our general position on refunds;
• the mandatory refund and cancellation rights that consumers have in the EU/EEA (Section 6), the United Kingdom (Section 7), and India (Section 8); and
• how chargebacks and payment disputes are handled (Section 10).

This policy applies to the paid SemlyPro subscription Service (the platform at semlypro.com, app.semlypro.com, and semlypro.nl, and related APIs, MCP servers, and integrations), as defined in clause 2 of our Terms of Service.

It does not apply to:

• the free SEO/AI tools on our marketing site that you can use without an account and without paying — those are governed by our separate Free SEO Tools Terms & Disclaimer, and there is nothing to refund or cancel;
• enterprise customers on a signed Master Services Agreement (MSA) — your billing, cancellation, and refund terms are set out in your MSA (in particular MSA clause 3), which prevails over this policy where they differ.

This policy is a summary. The binding terms are in clause 4 of our Terms of Service. Where this policy and the Terms of Service appear to conflict, the Terms of Service govern — except that the mandatory statutory rights of consumers always prevail over both (see clause 3A of the Terms of Service).

Consumer or business? Some of the rights below are available only to consumers — a natural person acting for purposes wholly or mainly outside their trade, business, craft, or profession. If you use SemlyPro for your business, profession, or on behalf of an organisation, you are a business customer and Section 9 applies to you. This mirrors the definitions in clause 2 of the Terms of Service.

2. Quick summary (at a glance)

The rest of this policy explains each of these in detail.

3. How to cancel

You can cancel your subscription at any time, in either of these ways:

1. In your account — open Account settings → Billing and choose to cancel your subscription; or
2. By email — write to anil@semlypro.com from the email address on your account, asking us to cancel.

What cancelling does:

• It stops future automatic renewals — you will not be charged again for the next billing cycle.
• You keep access to the paid features until the end of the billing period you have already paid for (for example, if you cancel a monthly plan mid-month, you keep access until the end of that month).
• By itself, cancelling does not refund the fees for the period you are currently in, unless one of the consumer rights in Sections 6–8 applies, or unless we have agreed otherwise.

Your data after cancellation. Cancelling ends future billing; it does not immediately erase your data. After your subscription ends you have an export window during which you can retrieve your Content and Customer Materials before deletion — this is 30 days for standard plans and 90 days for enterprise/MSA customers, after which data is deleted subject to our legal-retention obligations (for example, invoices and tax records kept for the periods the law requires). See clause 18.4 of the Terms of Service and our Privacy Policy for the full retention and deletion scheme.

4. Automatic renewal and price changes

Automatic renewal. Subscriptions renew automatically for successive billing cycles (monthly or annual, depending on your plan) at the then-current price, unless you cancel before the renewal date (Terms of Service clause 4.4).

• For consumers in the Netherlands and the wider EU, after your initial term a subscription that renews continues on an indefinite basis and can be cancelled at any time with a notice period of no more than one month — it does not silently roll into a new fixed term (Dutch “Wet Van Dam”, Burgerlijk Wetboek article 6:236(j)/(k)).
• For UK consumers, we will provide pre-contract information, pre-renewal reminders, and straightforward cancellation in line with the subscription-contract rules of the Digital Markets, Competition and Consumers Act 2024 once that regime comes into force (currently expected in 2027).

Price changes. We may change plans, features, quotas, or prices with reasonable prior notice. If you are a consumer, any price increase or material adverse change to your quotas that would take effect during your subscription entitles you to cancel without penalty before the change takes effect (Terms of Service clauses 4.1 and 20).

5. Our general refund position

Except where a mandatory consumer right in Sections 6–8 applies, or where we agree otherwise in writing, fees are non-refundable. Cancelling stops future renewals but does not, by itself, refund fees for the billing cycle you are already in (Terms of Service clause 4.5).

This is the ordinary position for a software subscription that is available to you throughout the period you paid for. It does not override the mandatory statutory rights described below, which always take precedence.

We are, of course, free to offer a refund or credit as a goodwill gesture in individual cases; doing so once does not create a right to a refund in other cases.

6. If you are a consumer in the EU or EEA — your 14-day right of withdrawal

If you are a consumer habitually resident in the European Union or EEA, you have a statutory right of withdrawal for 14 days from the day the contract is concluded (the day you sign up), under Directive 2011/83/EU (the Consumer Rights Directive), as amended by Directive (EU) 2019/2161 (the “Omnibus”/Modernisation Directive), and as implemented in the Netherlands in the Dutch Civil Code (Burgerlijk Wetboek articles 6:230o and following). You do not need to give a reason.

Starting the Service during the 14 days, and what that means. SemlyPro is provided to you immediately so you can use it straight away. When you sign up, you can expressly ask us to begin providing the Service during the 14-day withdrawal period and acknowledge the effect of doing so. If you make that request and then withdraw within the 14 days:

• you pay only the proportionate amount for the Service actually supplied up to the moment you tell us you are withdrawing (calculated on the total contract price); and
• we refund the balance (Directive 2011/83/EU Article 14(3); Burgerlijk Wetboek article 6:230s).

You lose the right of withdrawal only once the Service has been fully performed, where performance began at your express prior request and you acknowledged that you would lose the right once performance was complete (Directive 2011/83/EU Article 16(a); Burgerlijk Wetboek article 6:230p). For an ongoing subscription, simply starting to use SemlyPro does not mean the Service is fully performed and does not, on its own, cause you to lose your withdrawal right during the 14 days.

How to withdraw. You can tell us in any clear statement — for example, by email to anil@semlypro.com — that you are withdrawing. You may, but do not have to, use the model withdrawal form below.

Refund timing. We will reimburse the amount due to you without undue delay and no later than 14 days after we are informed of your decision to withdraw, using the same means of payment you used, unless you expressly agree otherwise (Directive 2011/83/EU Article 13; Burgerlijk Wetboek article 6:230r).

Model withdrawal form — To Semly Pro, Hawaiiweg 41, 1339 NW Almere, Netherlands, anil@semlypro.com: I/We hereby give notice that I/We withdraw from my/our contract for the supply of the following service: SemlyPro subscription. Ordered on / received on: __________. Name of consumer: __________. Address of consumer: __________. Account email: __________. Signature (only if this form is sent on paper): __________. Date: __________.

7. If you are a consumer in the United Kingdom — your 14-day cancellation right

If you are a consumer habitually resident in the United Kingdom, you have a 14-day cancellation (cooling-off) right under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 (regulations 29–38), running from the day the contract is concluded (regulation 30). You do not need to give a reason.

Starting the Service during the 14 days (regulation 36). As with EU consumers, if you expressly request that we begin providing the Service during the cancellation period and you then cancel:

• you will be charged only for the Service supplied up to the point of cancellation, on a proportionate basis (regulation 36(4)); and
• you lose the right to cancel once the Service has been fully performed, where you acknowledged that this would be the effect (regulation 36(6)). Where the Service is treated as digital content supplied online, the equivalent loss-of-right rule in regulation 37 applies.

How to cancel and refund timing. You can cancel by any clear statement to anil@semlypro.com, and you may use the model cancellation form we make available (the form set out in Schedule 3, Part B of the Regulations). We will reimburse any amount due without undue delay and no later than 14 days after we are told of your decision (regulation 34), using the same payment method you used.

Your other statutory rights are unaffected. Nothing in this policy or in our Terms of Service affects your statutory rights under the Consumer Rights Act 2015 — including that a service is performed with reasonable care and skill, and that digital content is of satisfactory quality, fit for purpose, and as described. If those rights are not met, you may be entitled to a repeat performance, a price reduction, or a refund under that Act.

8. If you are a consumer in India

If you are a consumer in India, the following applies in addition to anything else in this policy, and your non-excludable rights under Indian law always prevail.

Fair cancellation and refunds. SemlyPro complies with the Consumer Protection (E-Commerce) Rules, 2020 made under the Consumer Protection Act, 2019. In particular:

• our terms are honest and not misleading, and we do not engage in unfair trade practices;
• we do not impose a cancellation charge on you unless we would bear an equivalent charge if we cancelled; and
• where we accept a refund request, we effect the refund within a reasonable period, in line with Reserve Bank of India (RBI) and other applicable-law timelines, to the original payment method.

Nature of the Service. SemlyPro is an online subscription (an Online Information and Database Access or Retrieval service). Indian law does not provide a general statutory 14-day “cooling-off” right for such digital services in the way EU/UK law does; your protection comes from the fair-trade and refund rules above and from the Consumer Protection Act, 2019.

Grievance redressal. If you have a complaint about billing, cancellation, or a refund, you can raise it with our Grievance Officer at anil@semlypro.com. We acknowledge complaints and resolve them within the timelines required by the Consumer Protection (E-Commerce) Rules, 2020 and the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021. Full details, including the Grievance Officer’s role and the statutory response times, are in our India Privacy & Grievance Addendum.

Nothing is excluded. Nothing in this policy or in our Terms of Service excludes or limits any right or remedy that the Consumer Protection Act, 2019 gives you and does not allow to be excluded, and an Indian consumer forum may disregard any term it finds unfair (Terms of Service clauses 3A and 4.11).

9. If you are a business customer

If you use SemlyPro for your trade, business, or profession, you are a business customer and the consumer rights in Sections 6–8 do not apply to you. For business customers:

• fees are non-refundable except as expressly stated in the Terms of Service or agreed in writing (Terms of Service clause 4.5);
• cancellation stops future renewals but does not refund the current billing cycle (Section 3); and
• the limitation-of-liability and other commercial terms in the Terms of Service (clause 12) apply.

Enterprise customers on a signed Master Services Agreement should refer to their MSA (clause 3 on fees and clauses 4/12 on term, termination, and liability), which governs their refund and cancellation position.

10. Chargebacks and payment disputes

If you think you have been charged in error, or you are unhappy with a charge, please contact us first at anil@semlypro.com so we can look into it and put right any genuine billing mistake. This is quicker for you and avoids unnecessary disputes.

Business customers. Before initiating a chargeback with your bank or card issuer, you agree to contact us first and allow us 30 days to resolve the dispute. Initiating a chargeback without contacting us first may lead to suspension of your account, and if a chargeback is decided against you, you agree to pay any chargeback fees we incur (Terms of Service clause 4.6).

Consumers. The pre-contact requirement above does not apply to you, and nothing in this policy restricts any statutory chargeback, refund, or dispute right you have with your bank, card issuer, or payment provider. We simply ask, as a courtesy, that you contact us first so we can help.

11. Free trials

If we offer a free trial, it is limited to one per customer. We will make clear whether your subscription starts automatically (and payment begins) at the end of the trial unless you cancel during the trial. You can cancel at any time during the trial using the methods in Section 3, and you will not be charged if you cancel before the trial ends.

12. Taxes on refunds

Where a refund is due, it includes any VAT or other tax we charged on the amount being refunded (for example, EU VAT or Indian IGST), to the extent the applicable tax rules allow the tax to be refunded or adjusted. Refunds are made in the currency you were charged in (fees are billed in Euros; see Terms of Service clause 4.3), and your bank or card issuer may apply its own conversion or fees, which are outside our control.

13. How refunds are paid

Unless we agree otherwise or the law requires a different method, refunds are made using the same payment method you used for the original transaction, and are processed through our payment processor.

14. Changes to this policy

We may update this policy from time to time — for example, to reflect changes in the law or in how we operate. We will post the updated version at semlypro.com/refunds with a new “Last updated” date. Changes do not reduce the mandatory rights you have under the law of your country of residence.

15. Contact us

• Billing, cancellation, and general questions: anil@semlypro.com
• Legal: anil@semlypro.com
• India grievances (Grievance Officer): anil@semlypro.com
• Post: Semly Pro, Hawaiiweg 41, 1339 NW Almere, Netherlands

16. Related documents

This policy should be read together with:

• our Terms of Service — clause 4 (subscription plans, billing, and cancellation), clause 3A (consumers and business customers), clause 18.2 (termination by you), and clause 18.4 (data retention and export on termination);
• our Privacy Policy — how we handle your personal data, including billing data and retention periods;
• our India Privacy & Grievance Addendum — the Grievance Officer, Indian consumer and data-protection rights;
• our Free SEO Tools Terms & Disclaimer — for the free tools on our marketing site; and
• your Master Services Agreement, if you are an enterprise customer.

Last updated 13 July 2026 · Operated by Semly Pro (eenmanszaak), KvK 99448351, Hawaiiweg 41, 1339 NW Almere, Netherlands · Questions about this document: anil@semlypro.com